Learning And Serving In The Classroom: Students Take It To The Streets

The message of community service is one that permeates courses at the College of Business. It’s about making an impact, of giving back, of leaving more than one takes. Dr. Kelly McCauley, the Engler Professor and Associate Professor of Management, incorporates this ethos in her undergraduate Leadership and Teamwork (MGT 4337) course. Along the way, students learn the essentials of what it takes to lead an organization, but also efforts to do good things for the broader community. As a result of student efforts, more than $13,000 was raised for charitable concerns this semester. “Because of the title and course purpose, I decided that the best way to teach the course that matches the title of it is to incorporate a team project that is weighted at 50% of the course grade,” McCauley explained. “While many courses in the College include a team project, not many place such a heavy... Read more

ALPFA Provides Community For Hispanic Students

The College of Business prides itself on reaching a growing number of Hispanic students, reflective of the university’s broader emphasis on being an HSI, or Hispanic Serving Institution. About 30% of our students are of Hispanic heritage, many of whom are first-generation college students in their respective families. In order to provide both a service learning experience for Hispanic students, as well as a support network, Leslie Ramops Salazar, Professor and the Abdullat Professor of Business Communication and Decision Management, founded the WT chapter of ALPFA, or Association of Latino Professionals for America. “ALPFA is a friendly career and leadership development student organization,” she explained. “Our purpose is to enhance the business and professional networking opportunities for our Latino students and any other students who seek careers in business related fields by empowering them by developing their leadership skills.”  She launched WT’s chapter in Fall 2016. “I wanted to launch... Read more

SHRM Helps Students Dress For The Occasion

As if the expenses of university and life in general were not enough, there is another one that comes at the end, and often unexpected until it becomes painfully clear. That is the professional wardrobe that is expected in many offices. Suitable office attire does not come cheaply, and is typically not hanging in a typical college student’s closet. Yet they need to have at least a modicum of professional wear even before interviews begin, much less walking into the office for the first time. To help alleviate the challenges some students face in acquiring acceptable garments, one College of Business faculty member has helped provide a solution. Rahul Chauhan, the McCray Professor of Business and Associate Professor of Management has helped ensure that COB students are properly attired. “I have served as a faculty advisor for the WT Chapter of the Society for Human Resource Management (SHRM) since 2016.... Read more

It’s All Business At The Hispanic Chamber

The spirit of community service permeates all that we do in the College of Business. It starts with faculty and staff adopting the ethos as their own, and then introducing the concept to students. But it continues once students graduate, who then go into their respective careers and continue to practice. Like with Jennifer Anguiano, the Executive Director of the Amarillo Hispanic Chamber of Commerce. The AHCC exists to serve the local Hispanic business community, but is also a bridge spanning the entirety of Amarillo businesses who wish to be engaged with the Hispanic community. That is of growing importance, given that 34% of Amarillo’s population is Hispanic. It’s just that Anguiano didn’t necessarily expect to find herself with such an important position, especially so quickly following her formal education. She graduated with a BBA in December 2023, following her Associate Degree two years prior from Amarillo College. Earlier, she... Read more

Faculty & Staff Receive Excellence Awards

Each Spring the faculty is invited to nominate colleagues for Faculty and Staff Excellence Awards. These are offered for the three pillars of academic life (Instructional Responsibilities, Intellectual Contributions, and Professional Service, as well as Staff Excellence Awards for both within the COB, and the broader University. This year the faculty winners were Marisa Crisostomo for Instructional Responsibilities, Barbara Wang for Intellectual Contributions, and Rahul Chauhan for Professional Service. Staff Excellence winners were Mckayla Robinson in the COB, and Melissa White at the University level. Crisostomo is Clinical Assistant Professor of Decision Management, and joined the faculty in 2017. She earned her PhD in Cognitive Psychology and Quantitative Methods from the University of Oklahoma in 2017, and teaches introductory courses in quantitative methods and statistics. She is highly regarded by her students, with whom she maintains a high level of engagement in her courses. In her spare time, she enjoys... Read more

COB Symposium Honors Top Students

Each April the College of Business hosts the Students and Community Awards Symposium. The event was held this year on April 24, and recognized dozens of students at both the undergraduate and graduate level were honored, as well as four members of the broader COB community. The event kicked off with the induction of 28 students into Beta Gamma Sigma, the exclusive business honor society that is associated with our accreditor, AACSB. This was followed by student inductees into Alpha Mu Alpha (Marketing), Omicron Delta Epsilon (Economics), and Upsilon Pi Epsilon (Computing and Information Disciplines). A presentation by the students who represented the COB in this year’s CFA (Chartered Financial Analyst) Research Challenge was then given. Next on tap were the 13 student organizations and their awards to individual outstanding student members, followed by the introduction of our four Engler Ambassadors, who represent the COB in numerous functions. But it... Read more

Going Digital

It is typical for College of Business courses to feature a lot of group work, which centers around projects and sometimes team exams. These are part and parcel of most business programs nationwide, preparing students for the inevitable demands of collaboration in the corporate world. But when your professor pushes you outside the classroom into the realm of national competitions, that takes teamwork to a new level. Such is the case with Mary Liz Brooks, Associate Professor of Digital Business and Communication & Barbara Petty Professor of Business Communication, and her Emerging Media course. The course is offered as MKT4343 to undergrads, and MKT5343 to graduate students. Two graduate students–Mehrdad Samimi and Kyndall Hill–worked as a team and represented the COB in the Digital Marketing Competition among numerous universities. The duo placed fourth out of thousands of participants. “The competition is just digital marketing, and not integrated marketing,” Brooks said.... Read more

Message From The Dean–Winter 2023

As we approach the end of another remarkable year, I am filled with a deep sense of pride and gratitude. Here, at the year’s end, we enter a festive season that offers us an opportunity to reflect on the accomplishments and successes of this past year in the Paul and Virginia Engler College of Business. This year’s journey is one of progress, innovation, and collective triumph; I am pleased to share these highlights with you in this Christmas newsletter. Above all, the end of the year reminds me of the greatest contribution we make,and that is the transformation of lives through education. This December, we will joyously celebrate a significant milestone in the lives of our students, whereupon 144 graduate and 145 undergraduate students crossed the stage in the First United Bank Center to receive their well-deserved diplomas. This milestone in these students’ lives symbolizes the culmination of hard work... Read more

Where Credit Is Due

Peer review is the hallmark of higher education, covering everything from journal article publication to program review and accreditation. Call it iron-sharpening-iron, and it ultimately brings out the best in everyone. A big part of the Engler College of Business’ successes stem from our accreditation with AACSB, which places us among the top business programs around the world. But we have gone the extra mile in seeking accreditation from ABET (Accreditation Board for Engineering and Technology), which recently reaffirmed our programs in Computer Information Systems. Typically, ABET accreditation is sought by programs in the STEM disciplines. At WT, our programs across campus in Engineering and Computer Science have earned accreditation. It is less common for business programs to seek ABET accreditation, and we find ourselves among 920 institutions and 4674 programs worldwide who have such credentials. More than anything, gaining (and maintaining) ABET accreditation in the Engler College of Business... Read more

From New Delhi To Canyon

The MSCISBA program (Master in Computer Information Systems and Business Analytics) will welcome new students from India in the Fall 2024 semester. While the program has existed in the online space since its inception several years ago, it will soon be available on campus as well. This will allow for greater student enrollments, as dual modalities make it possible for students to select one over the other or a blend of both. Also on tap for the program is the infusion of 30-50 students from India, who will take courses on-campus in Canyon. A fresh cohort of similar size is also expected in the following years. The College of Business is working with Miles Education Services, a Delaware company with experience in placing professionals in degree programs. They work closely with professionals in India, helping place them in degree programs and jobs. The MSCISBA program is designed for a full-time... Read more

Rising Star

Dr. Carl Zhang joined the Engler College of Business in 2020, quickly established himself as a key contributor in all aspects of faculty life. He earned his Master’s and PhD from George Washington University in 2017 and 2020, respectively. He teaches several courses related to business applications, social network analysis, and data visualization. His interests include machine learning and social network privacy. He has connected solidly with students, who love his teaching style and knowledge, and he won the College’s Teaching Excellence Award this year. Check out this video interview with Dr. Zhang to learn more about this rising star. Read more

Speaking Out

The Engler College of Business continues to build its outbound communication program. We are committed not only to staying in touch with our core constituencies (e.g., students, alumni, donors, local businesses), but also potential constituents. After all, like all universities, we are constantly looking to bring more people under our tent. While this email Newsletter is a big part of our efforts, it is only the tip of the iceberg, and the beginning of our outreach efforts. For example, our ProfSpeak faculty blog is one of our premier communication vehicles. Faculty members provide essays on a variety of relevant and current topics that pertain to their interests and specialties, and write them in such a way that they are accessible to everyone. Our intention is to keep these essays as jargon-free as possible, saving those words and phrases for academic journal articles. “ProfSpeak helps the WT faculty reach a different... Read more